Why sponsor
Cost is the only thing keeping most UAE schools out
The barrier to entry for FIRST® LEGO® League is not interest and it is not ability. It is the kit, the
registration and the transport to the event. Sponsorship removes exactly that barrier,
for a specific named school, in a season you can measure.
For organisations with UAE CSR, Emiratisation or national-innovation commitments, this is
direct, visible and easy to report on: students, schools and hours, in a programme with
three decades of evidence behind it.
Sponsors also get something less obvious — a genuinely good day out for their technical
staff. Engineers who judge or referee tend to ask to come back.